JNLR day is here and the numbers are in: The Nicky Byrne Show has gained 8,000 more listeners, giving them a total of 139,000 – Congratulations!
Dan Healy, head of RTÉ 2FM, said he was delighted with the performance of his channel as “a challenger brand.” He said it was over two years since a conscious move was made to go after a younger audience. The new policy meant 2FM lost its older listeners and figures were declining but now it has enjoyed back-to-back listenership growth.
Picture thanks to Jenny Greene.
He was delighted that Nicky’s show enjoyed significant audience growth and he attributed it to talent and hard work. “He’s a guy who probably doesn’t have to work, I assume, but he comes in with a massive work ethic,” he said. He praised Nicky’s fellow broadcaster on the show Jenny Greene and how both worked so well together since she joined him. “She didn’t like Westlife, she didn’t fancy him, so you’ve got a really interesting kind of chemistry there,” he quipped.
Credits to Jenny's Instagram. pic.twitter.com/ZeFHWin9dp
— TeamByrneOFFICIAL (@TeamByrneMx) April 27, 2017
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